Minimizing Human Error in the Supply Chain: A Case Study of the Fresh Bakery Division at PT Lotte Mart Indonesia, Bandung

Abstract

This applied research and community service initiative addresses the critical issue of operational inefficiencies driven by human error within retail supply chains. To resolve this problem, the research team aims to identify the root causes of human error in the supply chain process and deliver actionable mitigation strategies tailored for the Fresh Bakery Division at PT Lotte Mart Indonesia, Bandung. The study employs a qualitative research methodology, mobilizing a collaborative team of university lecturers and students to gather field insights. The data collection process relies on semi-structured interviews and observations with corporate business actors and front-line operational executors who serve as key informants. The empirical findings reveal that specific communication gaps and manual entry steps trigger frequent PO discrepancies, which subsequently disrupt inventory flows. Based on these insights, this study provides structured protocols, digital double-check mechanisms, and targeted training interventions that effectively minimize human error.