J. Sudrajat, A. I. Maulana, A. R. Riswaya, M. Marjito, and F. Rizqiati, “Customer Relationship Management Information System Analysis Using RFM Dashboard For Customer Segmentation Strategy : Study On A Ritel Fashion Company in Bandung”, JCB, vol. 19, no. 1, pp. 74–82, Jun. 2025.